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Profiting on Physical Fitness

By: Potts, Gregory | THE JOURNAL RECORD, February 18, 1998 | Article details

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Profiting on Physical Fitness


Potts, Gregory, THE JOURNAL RECORD


Most economic theories inherently bestow the market advantage to profit-hungry capitalists. But in the metro fitness industry race, nonprofits provide serious competition.

Only four for-profit companies ranked among the top 10 fitness centers in the 1998 Journal Record Book of Lists. Four others were hospital-supported institutions, and then there are the Y's -- the industry-leading YMCA, which has eight metro locations and is looking to open its ninth, and the YWCA with two. With the list's January update, the YMCA hung on to the number one spot with 14,225 members. Its closest follower was The Weight Room, a for-profit firm with 6,500 members.

Despite that huge …

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