Kpe to Develop, Create New Online Identity for Six Flags

THE JOURNAL RECORD, May 3, 2001 | Go to article overview
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Kpe to Develop, Create New Online Identity for Six Flags


Six Flags Inc. has selected kpe to develop and create a new online identity and create new online capabilities related to the brand.

kpe will be the exclusive interactive partner for Six Flags and the account will be handled out of the firm's Los Angeles location.

Oklahoma City-based Ackerman McQueen previously handled Six Flags' Web site and they will continue to handle all of the company's advertising and media buying for U.S. parks. Plans call for initial components of the new Six Flags online destination to be available this June. No other details of the project were disclosed.

"Six Flags represents an enormous opportunity for kpe and we are proud to be working with such an icon of the American entertainment and lifestyle scene," said Sanford Anopolsky, senior vice president of kpe and general manager of the Los Angeles office.

Sherrie Bang, senior vice president of marketing for Six Flags, said, "kpe is known for their impressive accomplishments in translating leading entertainment and consumer brands successfully to the Internet."

Founded in 1996, kpe is based in New York, with locations in Los Angeles and London.

Six Flags has 39 parks in North America, Europe and Latin America, including Frontier City and White Water Bay in Oklahoma City. Six Flags has corporate offices in New York City and Oklahoma City.

Museum seeks OU memorabilia

Exhibit planners at the Sam Noble Oklahoma Museum of Natural History are calling on University of Oklahoma football fans to help them put together a special exhibition highlighting the winning tradition of Oklahoma football.

"Sooner Football: The Championship Years" is being planned in partnership with the OU Athletic Department and is scheduled to run throughout the 2001 football season.

The main body of the exhibit will be made up of objects loaned from private individuals. "We are actively seeking the participation of former players, band members, cheerleaders, OU fans and memorabilia collectors across the country," said Peter Tirrell, associate director of the museum. "Their assistance will play a crucial role in the success of this exhibit. We are asking anyone who has uniforms, trophies or other rare and unique memorabilia in good condition and suitable for display, particularly from the championship years, to contact the museum and talk with our staff about arranging a loan of these objects."

"We won't know exactly what we are looking for until we see it," said Julie Droke, museum registrar. "I know there are a number of former players and avid OU fans out there with some wonderful objects that could make this a very special exhibit."

In addition to objects loaned from the public, the exhibit will feature photos and video footage of famous games, team trophies and other memorabilia from the OU Athletic Department, and objects from the museum's collections such as the silver shoes of "Little Joe" Washington, All-American halfback in 1974-75.

The museum has set up a special "hot line" to collect information about potential objects to be included in the exhibition. Individuals with objects they wish to present for consideration should call the Sooner Exhibit Hot Line at 325-8980 and leave a detailed description.

Tinker not a target

Sen. James M. Inhofe, R-Okla., on Wednesday said the Air Force has assured him in writing that it has not conducted any evaluations of potential base closures at any specific locations and will not do so unless Congress decides to authorize new rounds of base closures.

"Reports that Tinker is being targeted by the Air Force for closure are simply not true," Inhofe said. "There is no evaluation by the Air Force suggesting that Tinker is threatened in any way. Idle speculation to the contrary by the media serves no useful purpose. I hope this helps reassure those who have been concerned about recent erroneous news reports.

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Kpe to Develop, Create New Online Identity for Six Flags
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