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The Impact of Popular Culture on Communication Skills: A Commentary with Insights for Writing Instruction

By: Best, Linda; Lynch, Christopher | Research & Teaching in Developmental Education, Spring 2006 | Article details

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The Impact of Popular Culture on Communication Skills: A Commentary with Insights for Writing Instruction


Best, Linda, Lynch, Christopher, Research & Teaching in Developmental Education


Today's undergraduate students are part of the millennial generation. (Coomes & Debard, 2004) Comfortable with technology and accustomed to a 24/7 world, they are capable of multi-tasking, and they manifest diverse learning styles. The generation has been raised in a polarized political environment and influenced by numerous cultural icons. Certain data depict millennial students as a generation that is bored, unable to focus academically, and not engaged in their studies. This column examines one element in the lives of millennial students-popular culture-and explores its impact on their communication skills, specifically their ability to envision, organize, develop, and deliver …

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