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Marketing Genius: The Friendship of Allen Ginsberg and Bob Dylan

By: Hishmeh, Richard E. | Journal of American Culture (Malden, MA), December 2006 | Article details

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Marketing Genius: The Friendship of Allen Ginsberg and Bob Dylan


Hishmeh, Richard E., Journal of American Culture (Malden, MA)


So we're all applauding ourselves is what it comes down to.

-Sam Shepard

When New York Post journalist Al Aronowitz first introduced Alien Ginsberg to Bob Dylan in New York in 1963, the two became friends almost immediately. The story goes that Dylan, booked in Chicago the following evening, invited Ginsberg to come along. Ginsberg politely declined, and later famously claimed, "I was afraid I might become his slave or something, a mascot."1 By 1965, the two seemed determined to make their new friendship a public affair. This impulse is seen in a number of places in 1965 including the following: the filming of D. A. Pennebaker's documentary on Bob Dylan, Don't Look Back; …

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