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Business Plan Winners Target Aging Boomers

Aging Today, July/August 2007 | Article details

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Business Plan Winners Target Aging Boomers


A company hoping to revolutionize the hearing aid business the way Domino's Pizza brought affordable fast food to people's doors, as well as a startup venture that is developing a handheld device allowing analysis of bodily fluids at a doctor's office, each won the $10,000 top prizes in the 2007 Boomer Business Plan Competition.

The competition winners were announced during the recent Silicon Valley Boomer Venture Summit, a conference held at Santa Clara University in California by Mary Furlong and Associates and the university's Leavey School of Business. Besides seeing conference presentations, members of the business community watched five competition finalists in each of two …

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