Full Metal Racket

By Gilson, Dave | Mother Jones, July/August 2010 | Go to article overview

Full Metal Racket


Gilson, Dave, Mother Jones


The online gold dealers and the talkers who are paid to love them

GOLDLINE INTERNATIONAL

Founded in 1960 by Nicholas Deak, an ex-spy described by Time as "the James Bond of the world of money," who minted "Deak Dollars" with his profile on them. It makes $500 million annually selling coins and precious metals.

ENDORSEMENTS: Its roster includes Glenn Beck (left); former cop presidential candidates Mike Huckabee and Fred Thompson; radio hosts Laura lngraham and Mark Levin; and Saturday Night Live comic-turned-conservative pundit Dennis Miller. Previously endorsed by the late Charlton Heston.

LEAR CAPITAL

Santa Monica, California-based precious metals firm that reported $88 million in sales in 2006. Last March, it settled a class-action lawsuit filed by customers for an estimated $4.2 million.

ENDORSEMENTS: Lear is Rush Limbaugh's "exclusive gold advertiser" (above). Sponsors talkers Michael Medved and Dennis Prager. Also endorsed by George Noory, host of Coast to Coast AM, the top conspiracy/paranormal radio show: "Lear showed me warning signs in the economy and told me why gold could be one of the best investments for years to come." Oliver North used to endorse it.

SWISS AMERICA

Company founder and chairman Craig Smith writes a column for WorldNetDaily and cowrote a book with WND correspondent Jerome Corsi.

ENDORSEMENTS: Michael Savage, host of The Savage Nation, has been a paid spokesman for several years. So have wnd founder Joseph Farah and crooner Pat Boone (right): "Gold is amazing! It's morally-correct money which conserves AND grows wealth liberally." Previously had deals with Oliver North, G. Gordon Liddy, Dennis Prager, "Patriot" figure Col. "Bo" Gritz, and former Tic Tac Dough host Wink Martindale.

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