The Influence of Grandparents on Children's Diets
Roberts, Michele, Pettigrew, Simone, Journal of Research for Consumers
ABSTRACT
Grandparents play an important role in feeding their grandchildren, yet the families in this qualitative study reported that grandparents usually provide their children with unhealthy food. Grandparents were frequently discussed as one of the major enablers of children's unhealthy eating, yet they remain overlooked in campaigns to improve children's diets. The findings suggest ways that social marketers can develop specific campaigns to improve children's diets through their grandparents.
ARTICLE
Introduction
The Australian Government estimates that almost three-quarters of the Australian population will be overweight or obese by 2025, including …
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Publication information:
Article title: The Influence of Grandparents on Children's Diets.
Contributors: Roberts, Michele - Author, Pettigrew, Simone - Author.
Journal title: Journal of Research for Consumers.
Issue: 18
Publication date: January 1, 2010.
Page number: 1+.
© Dr. Simone Pettigrew 2007.
Provided by ProQuest LLC. All Rights Reserved.
This material is protected by copyright and, with the exception of fair use, may not be further copied, distributed or transmitted in any form or by any means.
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