Information Privacy Concerns: Linking Individual Perceptions with Institutional Privacy Assurances

Xu, Heng, Dinev, Tamara, Smith, Jeff, Hart, Paul, Journal of the Association for Information Systems

Abstract

Organizational information practices can result in a variety of privacy problems that can increase consumers' concerns for information privacy. To explore the link between individuals and organizations regarding privacy, we study how institutional privacy assurances such as privacy policies and industry self-regulation can contribute to reducing individual privacy concerns. Drawing on Communication Privacy Management (CPM) theory, we develop a research model suggesting that an individual's privacy concerns form through a cognitive process involving perceived privacy risk, privacy control, and his or her disposition to value privacy. Furthermore, individuals' perceptions …

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Publication information: Article title: Information Privacy Concerns: Linking Individual Perceptions with Institutional Privacy Assurances. Contributors: Xu, Heng - Author, Dinev, Tamara - Author, Smith, Jeff - Author, Hart, Paul - Author. Journal title: Journal of the Association for Information Systems. Volume: 12. Issue: 12 Publication date: December 2011. Page number: 798+. © Association for Information Systems Jan 2009. Provided by ProQuest LLC. All Rights Reserved.

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