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Consumer Privacy

By: Aaron, Elizabeth A. | Independent Banker, January 1999 | Article details

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Consumer Privacy


Aaron, Elizabeth A., Independent Banker


Electronic age urgently calls for extra steps in protecting consumer information

Stories in the press about abuses of consumer privacy, usually in connection with the handling of electronic information, have never been more prevalent. With information fast becoming the new currency in the burgeoning world of electronic commerce, consumers feel increasingly vulnerable to prying eyes. In fact, 90 percent of consumers are either "concerned" or "very concerned" about today's threats to their financial privacy, according to a 1998 Harris/Westin survey.

Consumers are not the only ones worrying. Privacy has become a priority for policy makers in Washington, D.C., from the …

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