Today's Retail Shelf Wars Favor Unique New Items
Brookman, Faye, Drug Topics
Today's retail shelf wars favor unique new items
Even with the tremendous pressures associated with picking new items, there's still room for the small vendor.
That finding comes from a survey of top retail executives representing more than 2,500 units. Together, they produce close to $5 billion in sales. The results were presented by Theodore L. Peterson, v.p.-trade relations, National Association of Chain Drug Stores, during a recent meeting in New York City of the Nonprescription Drug Manufacturers Association.
Today, according to Peterson, there are more than 12,000 new products unveiled yearly, an increase of 350% from 1980. "At the same time," he said, "space …
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Publication information:
Article title: Today's Retail Shelf Wars Favor Unique New Items.
Contributors: Brookman, Faye - Author.
Magazine title: Drug Topics.
Volume: 135.
Issue: 2
Publication date: January 21, 1991.
Page number: 92.
© Advanstar Communications, Inc. Jan 2009.
Provided by ProQuest LLC. All Rights Reserved.
This material is protected by copyright and, with the exception of fair use, may not be further copied, distributed or transmitted in any form or by any means.
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