Wholesaler Diversifies into Kiosks, World Wide Web
Ukens, Carol, Drug Topics
A New Jersey independent wholesaler has teamed up with an interactive technology firm to link consumers in search of health-care information to in-store kiosks and to the World Wide Web.
In a move to diversify beyond the drug wholesale industry into healthcare services to help its customers compete, Neuman Distributors Inc. has teamed up with Mediview Inc. to produce in-store kiosks that give consumers touch-screen access to information. The joint venture also gives manufacturers and advertisers a marketing vehicle for their products, retailers a way to attract and keep customers, and shoppers using the system instant coupons. Consumers can also use their home computer to access …
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Publication information:
Article title: Wholesaler Diversifies into Kiosks, World Wide Web.
Contributors: Ukens, Carol - Author.
Magazine title: Drug Topics.
Volume: 140.
Issue: 9
Publication date: May 6, 1996.
Page number: 160.
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