Creating Successful Messages in Marketing and High Stakes Communication
John W. Oller Jr. J. Roland Giardetti
QUORUM BOOKS Westport, Connecticut · London
Questia, a part of Gale, Cengage Learning. www.questia.com
Publication information: Book title: Images That Work:Creating Successful Messages in Marketing and High Stakes Communication. Contributors: John W. Oller Jr. - Author, J. Roland Giardetti - Author. Publisher: Quorum Books. Place of publication: Westport, CT. Publication year: 1999. Page number: iii.
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