Edited by Alison Alexander University of Georgia James Owers Georgia State University Rod Carveth University of Bridgeport
LAWRENCE ERLBAUM ASSOCIATES, PUBLISHERS 1998 Mahwah, New Jersey London
Questia, a part of Gale, Cengage Learning. www.questia.com
Publication information: Book title: Media Economics:Theory and Practice. Edition: 2nd. Contributors: Alison Alexander - Editor, James Owers - Editor, Rod Carveth - Editor. Publisher: Lawrence Erlbaum Associates. Place of publication: Mahwah, NJ. Publication year: 1998. Page number: iii.