American Mass-Market Magazines

By Alan Nourie; Barbara Nourie | Go to book overview
5.
"Cowles Reveals Stock Deal for 'Family Circle,'" Advertising Age, 8 October 1962, p. 2.
6.
MPA report. Magazine Publishers of America. 575 Lexington Avenue, New York, NY 10022.
7.
One such piece of information reads, "If one of your feet is larger than the other, the . . . National Odd Shoe Exchange may offer a solution . . . For an initial membership fee of $22.50 and $7.50 yearly thereafter, you'll receive the names of other members who match your left or right odd-shoe size . . . you can then exchange extra shoes, splitting the cost" ( 28 June 1988, p. 7).
8.
Gay Bryant, "Writing for Family Circle," Writer, August 1985, p. 22.
9.
Ibid., p. 23.
10.
Cynthia L. White, Women's Magazines 1693-1968 ( London: Michael Joseph, 1970) p. 191.
11.
Alice E. Miller, "A Descriptive Analysis of Health-Related Articles in the Six Leading Women's Magazines: Content Coverage and Readership profile," Ph.D. diss., Southern Illinois University at Carbondale, 1979.
12.
Bryant, "Writing for Family Circle," p. 22.
13.
This is the motto on the promotional material of Family Circle.
14.
"Cowles Finds Running Mate," p. 33.
15.
See Denise Hatfield, "New ACSH Survey Rates Magazine Nutrition Accuracy," ACSH News & Views, May-June 1984, pp. 8-9.
16.
Nika Hazelton, "In the Bosom of the Family," National Review, 10 July 1981, p. 794.
17.
In the 19 July 1988 issue (p. 17), a reader complains about having been misinformed about floor paint by Family Circle. Family Circle apologizes, and provides the toll-free phone number of the National Wood Flooring Association.
18.
James Playsted Wood, Magazines in the United States ( New York: Ronald Press, 1956), p. 265.

Information Sources

BIBLIOGRAPHY

Ashby, Babette. "Family Circle Is Looking for New Talent, But. . . ." Writer, November 1978, pp. 20-22.

Bryant, Gay. "Writing for Family Circle." Writer, August 1985, pp. 22-23.

"Cowles Finds Running Mate for Look." Business Week, 15 September 1962, pp. 33- 34.

"Cowles Reveals Stock Deal for 'Family Circle.'" Advertising Age, 8 October 1962, p. 2.

Ferguson, M. Forever Feminine: Women's Magazines and the Cult of Femininity. London: Heinemann, 1983.

Hatfield, Denise. "New ACSH Survey Rates Magazine Nutrition Accuracy." ACSH News & Views, May-June 1984, pp. 7-10.

Hazelton, Nika. "In the Bosom of the Family." National Review, 10 July 1981, p. 794.

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