Cognitive Responses in Persuasion

By Richard E. Petty; Thomas M. Ostrom et al. | Go to book overview
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Icek Ajzen, University of Massachusetts -- Amherst
Norman H. Anderson, University of California -- San Diego
Timothy C. Brock, Ohio State University
Eugene Burnstein, University of Michigan
John T. Cacioppo, University of Iowa
Robert B. Cialdini, Arizona State University
Debbra E. Colman, University of Southern California
Alice H. Eagly, Purdue University
Martin Fishbein, University of Illinoisat Urbana-Champaign
Anthony G. Greenwald, Ohio State University
Stephen G. Harkins, Northeastern University
R. Glen Hass, City University of New York (Brooklyn College)
Chester A. Insko, University of North Carolina -- Chapel Hill
John H. Lingle, Rutgers University
William J. McGuire, Yale University
Norman Miller, University of Southern California
Thomas M. Ostrom, Ohio State University
Richard E. Petty, University of Missouri -- Columbia
Curt A. Sandman, University of California -- Irvine
Alan Sawyer, Ohio State University
Keith Sentis, University of Michigan
Peter Wright, Stanford University

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Cognitive Responses in Persuasion
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