DIRECTORS ASSOCIATION CODE OF
BROADCAST NEWS ETHICSThe responsibility of radio and television journalists is to gather and report information
of importance and interest to the public accurately, honestly, and impartially.The members of the Radio-Television News Directors Association accept these
standards and will:
|1. ||Strive to present the source or nature of broadcast news material in a way that
is balanced, accurate, and fair.|
|A. ||They will evaluate information solely on its merits as news, rejecting sensationalism or misleading emphasis in any form.|
|B. ||They will guard against using audio or video material in a way that deceives
|C. ||They will not mislead the public by presenting as spontaneous news any
material which is staged or rehearsed.|
|D. ||They will identify people by race, creed, nationality, or prior status only
when it is relevant.|
|E. ||They will clearly label opinion and commentary.|
|F. ||They will promptly acknowledge and correct errors.|
|2. ||Strive to conduct themselves in a manner that protects them from conflicts of
interest, real or perceived. They will decline gifts or favors which would influence
or appear to influence their judgments.|
|3. ||Respect the dignity, privacy, and well-being of people with whom they deal.|
|4. ||Recognize the need to protect confidential sources. They will promise
confidentiality only with the intention of keeping that promise.|
|5. ||Respect everyone's right to a fair trial.|
|6. ||Broadcast the private transmissions of other broadcasters only with permission.|
|7. ||Actively encourage observance of this Code by all journalists, whether members
of the Radio-Television News Directors Association or not.|
Questia, a part of Gale, Cengage Learning. www.questia.com
Book title: Mass Communication Law and Ethics.
Contributors: Roy L. Moore - Author.
Publisher: Lawrence Erlbaum Associates.
Place of publication: Mahwah, NJ.
Publication year: 1999.
Page number: 608.
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