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Your search for: advertising AND effectiveness


Collection(s) searched :  Entire Library

 

Found 7,237 results:

Books:   2,171
  |  
Journal Articles:   3,436
  |  
Magazine Articles:   1,267

Newspaper Articles:   361
  |  
Encyclopedia Articles:   2

Research Topics on: advertising effectiveness

2 results - List All Research Topics


Books on: advertising effectiveness

2,171 results - MORE BOOK RESULTS: 1-10 11-20 21-30 31-40 41-50 >>

MORE BOOK RESULTS: 1-10 11-20 21-30 31-40 41-50 >>


Journal Articles on: advertising effectiveness

3,436 results - MORE JOURNAL RESULTS: 1-10 11-20 21-30 31-40 41-50 >>

MORE JOURNAL RESULTS: 1-10 11-20 21-30 31-40 41-50 >>


Magazine Articles on: advertising effectiveness

1,267 results - MORE MAGAZINE RESULTS: 1-10 11-20 21-30 31-40 41-50 >>

MORE MAGAZINE RESULTS: 1-10 11-20 21-30 31-40 41-50 >>


Newspaper Articles on: advertising effectiveness

361 results - MORE NEWSPAPER RESULTS: 1-10 11-20 21-30 31-40 41-50 >>

MORE NEWSPAPER RESULTS: 1-10 11-20 21-30 31-40 41-50 >>


Encyclopedia Articles on: advertising effectiveness

2 results

  • Market Research
    Encyclopedia article; The Columbia Encyclopedia, Sixth Edition, 2009
    Collections: Religious Studies, Education, Psychology, History, Literature, Philosophy, Entire Library

    ...efficiency of sales and distribution. Development of new products, opening of new markets, measurement of advertising effectiveness, and knowledge of business competitors are among its basic aims. Developed in the United States in the early...
     
  • New York , State, United States
    Encyclopedia article; The Columbia Encyclopedia, Sixth Edition, 2009
    Collections: Religious Studies, Education, Psychology, History, Literature, Philosophy, Entire Library

    ...equipment. Printing and publishing, mass communications, advertising, and entertainment are among New York Citys notable industries...antidiscrimination legislation, and won a reputation for effectiveness that made him twice (1944 and 1948) the Republican presidential...