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This book is the final product of the "excellence project"--a comprehensive research effort commissioned by the International Association of Business Communicators (IABC) Research Foundation. Going well beyond any of the previously published reports on the Excellence study, this book contains many ...

This book is the final product of the "excellence project"--a comprehensive research effort commissioned by the International Association of Business Communicators (IABC) Research Foundation. Going well beyond any of the previously published reports on the Excellence study, this book contains many new statistical analyses of the survey data and more details from the case studies. Discussing theory and data related to several ongoing discussions in the communication profession, this book answers the following questions: *How can we show the value of public relations? *What is the value of relationships? *How do relationships affect reputation? *What does it mean to practice communication strategically? *How can we measure and evaluate the effects of public relations programs? *Should communication programs be integrated? *How does the new female majority in the profession affect communication Excellence? This book, as well as the research it reports, is the product of symmetrical communication and collaboration. As such, it is intended for scholars, applied researchers, students, and informed professionals who understand the value of research in developing a profession, such as public relations. Knowledge of quantitative and qualitative research methods will make it easier to understand the book; however, the results are interpreted in a way that makes the analyses understandable even to those with little or no knowledge of statistics and research methods.

Communication technology not only changes the face of organizations, but can support organizations in their strive to become learning organizations. In Using Communication Technology, Bettina Buuml;chel examines the relationship between information technology and organizations from a range of ...

Communication technology not only changes the face of organizations, but can support organizations in their strive to become learning organizations. In Using Communication Technology, Bettina Buuml;chel examines the relationship between information technology and organizations from a range of perspectives, and highlights the managerial implications stemming from this relationship. Analysis is based on theoretical work in organizational studies, management and computer science, and draws upon case studies from companies in Europe and Asia. This book provides managers with guidelines for individual choice among communication media and goes on to suggest means of evaluating the outcome of communication technology strategy. The author shows how organizational use of communication technologies can lead the way towards the creation of knowledge organizations.

Flatter, more collaborative organizational structures, combined with the pressure to translate innovative ideas into action quickly, are increasing the need by technical professionals -- such as computer programmers, design specialists, engineers, and R&D scientists -- to expand their repertoire of ...

Flatter, more collaborative organizational structures, combined with the pressure to translate innovative ideas into action quickly, are increasing the need by technical professionals -- such as computer programmers, design specialists, engineers, and R&D scientists -- to expand their repertoire of communication and managerial skills. In this highly accessible and practical book, Harry Chambers offers a wealth of strategies and tactics for building these skills, to the benefit of individuals, teams, and companies. In his trademark shoot-from-the-hip style, Chambers identifies specific real-world challenges that technical professionals face in the workplace, and offers definitive guidelines for enhancing their communication skills -- from making presentations to giving and receiving criticism to navigating office politics. Featuring interviews with people in the trenches, as well as self-assessment tools and exercises, Effective Communication Skills will become a valued resource for technical professionals and their colleagues, trainers, and HR departments in all industries.

This volume investigates the "technical information quandary" created by post-industrial changes, which have produced demands for citizen involvement in public policy processes while complex scientific and technical issues increasingly make public involvement difficult. The authors address the ...

This volume investigates the "technical information quandary" created by post-industrial changes, which have produced demands for citizen involvement in public policy processes while complex scientific and technical issues increasingly make public involvement difficult. The authors address the degree to which interest groups serve to bridge the knowledge gap between public policy processes and the citizenry in U.S. and Canadian settings, with a focus on acid rain policy in Michigan and Ontario.