Monumental Sports Year Will Connect Fans on a Global Scale; Big Events to Bring New Level of Sports Consumption
Newspaper article; The Washington Times (Washington, DC), December 27, 2009
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...president of Nielsen Sports, which analyzes how...launched its Universal Sports cable network, and...agreement with Soccer United Marketing, which paid for all...make talking about the sport easier than ever, especially...culture. "Following sports is so much more than...Cup to interact with fans, and they might be...that and build their fan base. The Super Bowl...