Gender Stereotyping in Advertisements
Journal article by
Melinda Jones; Teaching of Psychology, Vol. 18, 1991
Subjects:
...Brown, V., Jennings, J., Porter, N. ( 1984 ). TV commercials as achievement scripts for women. Sex Roles...Psychology , 55, 178-186. Goffman, E. ( 1976 ). Gender advertisements . New York: Harper Row. Snyder, M., DeBono, K...