The Best of Both Worlds; Advertorial Deutsche Bank Private Wealth Management

Article excerpt

* e often hear the term "the best of both worlds". It can have all sorts of meanings for different people in different situations, but at Deutsche Bank Private Wealth Management we have a very clear idea of what it means for us and, most importantly, our clients.

When someone trusts you to look after their financial affairs you have a duty to deliver on many levels. First-class service, absolute discretion, bespoke solutions - these are just a few of the qualities investors rightly expect from those they rely on to protect and enhance their wealth. The question is: how best to achieve this? We believe one crucial element is a combination of highly personalised service and worldwide resources - in other words, the local and the global working together to maximum effect. This partnership, this synergy, represents our concept of "the best of both worlds".

Let us look at the local aspect first. To do that we have to go back more than 170 years - to 1836, to be precise, when Tilney & Co was founded in Liverpool.

Tilney's reputation for highly personalised service and superior investment performance helped it become one of the UK's most respected independent wealth management groups. It is a testament to the enduring quality of its client offering that to this day we have many clients whose family links stretch back to Tilney's earliest years.

Deutsche Bank acquired Tilney in 2006 to form the foundation of its Private Wealth Management business in the UK. It was obvious that each had something valuable to offer the other, and together, from our offices within the iconic Royal Liver Building, we have continued to build on our shared heritage and standing in the investment world.

To achieve that we have taken full advantage of the global aspect of modern-day investing and wealth management, which simply cannot be underestimated. We live, after all, in an age of globalisation, an era of rapid change in which perhaps the one thing above all others that sophisticated investors require is expertise of the most wide-ranging kind.

One of the inescapable lessons of 2008, when markets around the world tumbled in unison, is that narrow, old-fashioned portfolios and buy-and-hold strategies no longer work well enough. To succeed now requires an approach that is both dynamic and diversified.

Wealth managers must have the freedom to respond swiftly to volatile markets. They must have the scope to embrace alternatives and look ever further afield for sources of growth for their clients' assets. They must have the ability to help protect wealth from the risks of economic instability and inflation.

Such aims are not easily realised. They require a capacity to capture and analyse a huge amount of data; an ability to survey the global marketplace as a whole so as to identify threats and opportunities alike as early as possible; and a level of resource that allows outcomes to be acted on with dexterity and decisiveness. …