E-Commerce and Logistics Globally Set for Growth

Article excerpt

Over the next 10 years, online retail will gain even more importance than expectednot just in developed countries, but also in emerging markets. Logistics will play a key role as it provides companies important competitive advantages, such as deliveries within a few hours on the day of ordering, flexible receiving and return times, as well as resilient logistics and value-added concepts in emerging countries. These are some of the key findings of the Global E-Tailing 2025 study, initiated by Deutsche Post DHL with participation of the trend research institutions Z_punkt and See More, as well as numerous international experts from retail, logistics, and academe. It is the first global scenario study on cross-border online commerce and its implications for the logistics industry. In four scenarios, the study shows what the electronic world of shopping around the globe could look like for consumers and businesses in the near future. The different future projections are based on a detailed analysis of the most influential factorsfrom energy and raw material prices to technological, political and social factors to retail and consumption patterns. The scenarios also outline possible effects of changes to societys value system by 2025. The research examined selected developed and emerging markets around the world. Trend scouts also studied purchasing and logistics trends in 12 international metropolises including New York, Moscow, Bangalore, Jakarta and Lagos. These consumer insights anchor the scenarios in todays world and increase their plausibility. Today e-Commerce makes up eight percent of the overall trading volume in Europe already. Depending on the scenario, this share could rise up to 40 percent in developed countries and up to 30 percent in todays emerging markets. Jurgen Gerdes, CEO for Post-eCommerce-Parcel at Deutsche Post DHL says, In the future, logistics will take over the role as an enabler for online retailers even more than today. We as a logistics company have a good overview on companies in various industries in almost all countries of the world. Thats why we increasingly become an advisor and partner for success. FROM A HIGHLY DEVELOPED DIGITAL CULTURE TO DO-IT-YOURSELF In the first scenario, todays emerging markets will be the engine of growth 11 years from now. A strong global economy and a stable middle class will have established a true Everywhere Commerce. Consumers will receive their purchases much faster than today, with Express shipments being delivered in less than 24 hours and measured in minutes. …