Internet Strategies: A Corporate Guide to Exploiting the Internet

Internet Strategies: A Corporate Guide to Exploiting the Internet

Internet Strategies: A Corporate Guide to Exploiting the Internet

Internet Strategies: A Corporate Guide to Exploiting the Internet

Synopsis

This is the only book to take a truly strategic approach to using the Internet in business. It examines the impact of the Internet business throughout the organisation and shows how companies can exploit the Internet for their advantage.
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