Mastering Business Planning and Strategy: The Power of Strategic Thinking

Mastering Business Planning and Strategy: The Power of Strategic Thinking

Mastering Business Planning and Strategy: The Power of Strategic Thinking

Mastering Business Planning and Strategy: The Power of Strategic Thinking

Synopsis

Blends academic strategic thinking with practical consultancy tools for strategic analysis, option appraisal and implementation management. This is achieved by covering the fundamental principles, and highlighting the various key management issues.

Excerpt

`To win every battle by actual fighting before
a war is won, it is not the most desirable.
To conquer the enemy without resorting to war is the most desirable.

The highest form of generalship is to conquer the enemy by strategy.
The next highest form of generalship is to conquer the enemy by alliance.
The still next highest form of generalship is to conquer the enemy by battles.
The worst form of generalship is to conquer the enemy by besieging walled cities.'

Sun Tzu
Chinese Warrior
The Art of War

Search by... Author
Show... All Results Primary Sources Peer-reviewed

Oops!

An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.