E-Riches 2.0: Next-Generation Marketing Strategies for Making Millions Online

E-Riches 2.0: Next-Generation Marketing Strategies for Making Millions Online

E-Riches 2.0: Next-Generation Marketing Strategies for Making Millions Online

E-Riches 2.0: Next-Generation Marketing Strategies for Making Millions Online

Synopsis

Whether you're running an online business or looking to expand the web presence of your brick-and-mortar company, you'll need surefire marketing techniques if you want to attract more customers and make the kind of money you deserve. Following on the success of Internet Riches, top e-business entrepreneur and coach Scott Fox shares the powerful but simple marketing strategies that willpropel your business to a whole new level of success. Combining inspiring stories with step-by-step instruction, e-Riches 2.0 reveals how to:


• build a fan base around yourself, your product, and your business

• build your email list

• use the latest e-marketing tools, including blogs, online video, email newsletters, search engine marketing, podcasting, keyword ads, autoresponders, affiliate programs, RSS feeds, Twitter, social bookmarking, and social networks like Facebook, LinkedIn, and MySpace

• energize your online copywriting skills

• pitch a news story... then be ready to convert visitors once it brings them to your site


Packed with inspiring stories, insider secrets, and cutting-edge tools, this practical, money-making guide is your ticket to online success.

Excerpt

This book is about attracting more customers online so that you can make more money. It covers what you can do, how to do it, and, more importantly, what you should be doing to find your own e-riches.

Whether your business is Web-based or brick-and-mortar, and whether you’re a solo entrepreneur, a partner in a small company, or working in marketing for a multinational corporation, there are new tools online that can help you do your job better, sell more product, and make more money.

If you read my first book, Internet Riches, or subscribe to my free E-Commerce Success email newsletters at ScottFox.com, you know that I’m a successful online entrepreneur myself. So my focus in this book is on teaching you how to grow your audience using free and low-cost techniques. These include social networking on Facebook . . .

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