Building the Responsible Enterprise: Where Vision and Values Add Value

Building the Responsible Enterprise: Where Vision and Values Add Value

Building the Responsible Enterprise: Where Vision and Values Add Value

Building the Responsible Enterprise: Where Vision and Values Add Value

Synopsis

Building the Responsible Enterprise provides students and practitioners who are new to sustamability and corporate social responsibility with a practical, yet academically rooted, introduction to the state-of-the-art in the field. Sandra Waddock and Andreas Rasche help readers understand the key, complex dilemmas that responsible companies face, and the multiple perspectives embedded in every decision about these quandaries.

Excerpt

This book aims to provide practitioners, academics, and students with a hands-on, yet theoretically based, introduction to corporate responsibility and responsible enterprise. Since the mid-1990s there has been a virtual explosion of interest in the issue of responsible enterprise, often labeled corporate responsibility. We adopt the term responsible enterprise to reflect the reality that responsibility practices go far beyond large multinational corporations; they are being implemented in small and medium-sized business enterprises, as well as in other newly emerging types of enterprises. Increasing attention to issues related to climate change and sustainability has only heightened the understanding of business’s interdependence with the rest of society, its stakeholders, and the natural environment. In light of these major challenges, the goal of this book is to help those leading and studying responsible companies to understand the complex dilemmas that leaders face and the multiple perspectives embedded in every decision. The book also seeks to build awareness of the implications of managerial decisions for everyone they affect—the stakeholders and the natural environment with its manifold living beings.

In many respects the book reaches beyond the traditional literature on responsible enterprise. In discussing firms’ social and environmental responsibilities, we rely on insights from other fields within the management domain (e.g., strategic management, human resource management, and organizational behavior) and on other academic disciplines (e.g., political science, philosophy, psychology, and sociology). The resulting reflections paint a picture of corporate responsibility that shows the field’s embeddedness in other discourses, demonstrates its breadth, and, we hope, suggests its depth.

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