How to Write a Business Plan

How to Write a Business Plan

How to Write a Business Plan

How to Write a Business Plan

Excerpt

As one course among many offered in the American Management Association’s curriculum, How to Write a Business Plan, Fourth Edition, has been designed specifically for the practicing manager and the future manager. It provides private, self-paced, individualized study; learning and self-evaluation through in-text exercises; and communication between the student and AMA’s Educational Services instructors through assignments and a final examination based on the case study as pioneered by Harvard University. Paralleling a business school course of study, AMA’s curriculum provides practical information to working professionals who, on their own time and at their own pace, want to continue their education.

This course was prepared by senior staff of The TQS Group, Inc., and McGladrey & Pullen. The TQS Group is a consulting and training firm that specializes in customer-centered quality improvement and organizational reengineering. McGladrey & Pullen is a national accounting and consulting firm.

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