The Electronic Election: Perspectives on the 1996 Campaign Communication

The Electronic Election: Perspectives on the 1996 Campaign Communication

The Electronic Election: Perspectives on the 1996 Campaign Communication

The Electronic Election: Perspectives on the 1996 Campaign Communication

Synopsis

A thorough examination of the roles electronic media play in campaign comm & an analysis of political advertising as a vehicle for conveying messages. For scholars & students in politcal comm, poli sci, comm technolgies, media studies, & advertis studies
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