The Mass Media and Power in Modern Britain

The Mass Media and Power in Modern Britain

The Mass Media and Power in Modern Britain

The Mass Media and Power in Modern Britain


This book is a thorough and lively introduction to the role, importance, and power of the mass media in contemporary British spciety. What is the mass media, and how does it help shape life in modern Britain?: After introducing the student to discussions around these questions, the authors examine the historical development of the mass media, issues of ownership, and the roots of its power in the public and political sphere. Contemporary issues surrounding today's media are also addressed. What is the role of the audience? How do people take pleasure from media culture? What are the issues surrounding the news, advertising, public services broadcasting, the shaping of public understanding, censorship, violence, and `moral panics'? the authors also finally look towards the future, considering prospects for a global media and the possible effects of the information superhighway. This book will be an invaluable introduction and point of reference for students of sociology, media studies, politics and human geography, and for anyone interested in our mass media.


The Oxford Modern Britain series is designed to fill a major gap in the available sociological sources on the contemporary world. Each book will provide a comprehensive and authoritative overview of major issues for students at all levels. They are written by acknowledged experts in their fields, and should be standard sources for many years to come.

Each book focuses on contemporary Britain, but the relevant historical background is always included, and a comparative context is provided. No society can be studied in isolation from other societies and the globalized context of the contemporary world, but a detailed understanding of a particular society can both broaden and deepen sociological understanding. These books will be exemplars of empirical study and theoretical understanding.

Books in the series are intended to present information and ideas in a lively and accessible way. They will meet a real need for source books in a wide range of specialized courses, in 'Modern Britain' and 'Comparative Sociology' courses, and in integrated introductory courses. They have been written with the newcomer and general reader in mind, and they meet the genuine need in the informed public for accurate and up-to-date discussion and sources.

John Scott
Series Editor . . .

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