Corporate Social Responsibility: Guidelines for Top Management

Corporate Social Responsibility: Guidelines for Top Management

Corporate Social Responsibility: Guidelines for Top Management

Corporate Social Responsibility: Guidelines for Top Management

Synopsis

This volume, intended for corporate managers and communicators, brings the newly emphasized area of social concern and responsibility into clear focus. Anderson provides a complete overview of all aspects of social responsibility. He gives a wealth of practical advice, backed by numerous case studies for the executive who seeks a clear, workable understanding of corporate social responsibility. Each chapter is followed by a list of references; many chapters also include real-world scenarios highlighting important social responsibility issues.
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