Mediated Politics in Two Cultures: Presidential Campaigning in the United States and France


This first comparative study of the political communication process in France and the United States analyzes the construction of mediated political reality in each country's 1988 presidential campaign, drawing on the expertise of scholars from both nations. Contributors discuss television news and newsmagazine coverage of the campaigns, political debates, television commercials and broadcasts, and political posters. Also assessed are the interactions between party/candidate presentations of political reality and voter interpretations of that reality.

Additional information

Includes content by:
  • Jacques Gerstlé
  • Keith R. Sanders
  • David L. Swanson
  • Franklyn S. Haiman
  • Georges Lavau
Publisher: Place of publication:
  • New York
Publication year:
  • 1991


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