Planning and Human Survival


Branch describes planning as an essential element in all human activity, a principal determinant of the current condition as well as of the future of society and survival of the species. He explains planning as a primary force in the development, prospects, and continuation of human society; he also defines the crucial role of the mass media in the types and success of planning. In clear, nontechnical language, Branch investigates the primary problems confronting human society. Individual and societal features that affect planning, the types and applications of planning, advanced planning education and knowledge, and the societal situation and planning.

Additional information

Publisher: Place of publication:
  • New York
Publication year:
  • 1992


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