Newmedia.Com.Au: The Changing Face of Australia's Media and Communications

Newmedia.Com.Au: The Changing Face of Australia's Media and Communications

Newmedia.Com.Au: The Changing Face of Australia's Media and Communications

Newmedia.Com.Au: The Changing Face of Australia's Media and Communications

Synopsis

Respected commentator Trevor Barr tells the story behind the exponential growth of media and information technology

Excerpt

So there it was--a media 'policy' founded on notions of mates and enemies, just like the third world. If you wanted to succeed as a media mogul, you had to be on side with Bob and Paul. And these men knew what they were doing. In 1987, they allowed the three commercial networks to be sold to buyers who had all borrowed heavily. Soon, the three networks were in receivership at the same time. This is still believed to be a world first.

Les Carlyon, senior columnist, the Sunday Age, former editor of the Age, and former editor-in-chief, the Herald and Weekly Times, quoted from the Sunday Age, 11 May 1997, p. 17

Already we can see the process beginning in Australia in the claims by media owners that their businesses would be more efficient and competitive if unhindered by rules providing for diverse ownership through the separation of various forms of media. It is not economic efficiency that the existing rules most impede, however, but massive profits and more centralised media power.

Paul Keating, former Treasurer and Prime Minister, 'The media sharks should be told: No more', Age, 19 June 1999, p. 15

Media theory is intellectually situated within political, economic and cultural theory, which classically has been trying to understand how the world works and how it ought to work. New debates about new media in an information society raise challenging issues about how the world might work. Central to any of these major debates are profound questions about where power resides in society, who has that power, and how they choose to exercise it.

Approaches to understanding society through the study of political economy usually focus on the creation, accumulation and distribution of wealth. Australia's media environment has long been dominated by . . .

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