So You've Got a Great Idea

So You've Got a Great Idea

So You've Got a Great Idea

So You've Got a Great Idea

Synopsis

Steve Fiffer shows you how to tell whether your idea is a winner or a clunker and, through entertaining profiles of successful innovators, helps you decide how to follow through on it: Should you sell the idea to an established business or go into business for yourself? Do you want to work on the idea full-time or part-time? At home or in an office? You'll also discover the advantages and disadvantages of professional services, whether to apply for a patent, how to use government agencies and find financing. Having a great idea is one thing; making a great idea make money is what this book is all about.
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