American Folklore and the Mass Media

American Folklore and the Mass Media

American Folklore and the Mass Media

American Folklore and the Mass Media

Synopsis

"This book shows how folklore- magic, miracles, and tales of enchanted princesses and genial giants- is still alive and well in the modern mass media.... contains a wealth of facts and observations with which to conjure." - Journal of Communication

"Dégh brings her decades of expertise in folk narrative to bear in this well-researched, provocative study of the interrelationship between traditional processes of folk narrative performances and modern mass media.... Highly recommended... " - Choice

"Spanning folk cultural developments as old as feudalism and as new as today's TV ad, #157;American Folklore and the Mass Media demonstrates how vital folklore remains, how often it absorbs- rather than being absorbed by- the most dramatic technological innovations and social realignments." - Carl Lindahl

"... all six essays are meaty and informative contributions to vital folkloric issues..." - Contemporary Legend

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