Advertising Law

Advertising Law: Selected full-text books and articles

Advertising and Public Relations Law
Roy L. Moore; Ronald T. Farrar; Erik L. Collins.
Lawrence Erlbaum Associates, 1998
Issues in Advertising: The Economics of Persuasion
David G. Tuerck.
American Enterprise Institute, 1978
Librarian’s tip: "Advertising and Legal Theory" begins on p. 15
Deceptive Advertising: Behavioral Study of a Legal Concept
Jef I. Richards.
Lawrence Erlbaum Associates, 1990
Lies, Damn Lies, and Misleading Advertising: The Role of Consumer Surveys in the Wake of Mead Johnson V. Abbott Labs
Edman, Thomas W.
William and Mary Law Review, Vol. 43, No. 1, October 2001
Advertising and the World Wide Web
David W. Schumann; Esther Thorson.
Lawrence Erlbaum Associates, 1999
Librarian’s tip: Chap. 15 "From Spam to Stern: Advertising Law and the Internet"
The American Trojan Horse: U.S. Television Confronts Canadian Economic and Cultural Nationalism
Barry Berlin.
Greenwood Press, 1990
Librarian’s tip: Part II "Advertising Controls"
The Commercial Appropriation of Personality
Huw Beverley-Smith.
Cambridge University Press, 2002
Librarian’s tip: "The Advertising Standards Authority Code" begins on p. 50
Investment Adviser Advertising: For the Uninitiated, the SEC's Complex Rules Can Have Unintended Consequences
Carroll, Brian.
Journal of Accountancy, Vol. 196, No. 5, November 2003
From Nike V. Kasky to Martha Stewart: First Amendment Protection for Corporate Speakers' Denials of Public Criminal Allegations
Caillavet, Cynthia A.
Journal of Criminal Law and Criminology, Vol. 94, No. 4, Summer 2004
Exploring the Constitutionality of Commercial Speech: A View of Tobacco Advertising
Lee, Hyo-Seong.
Communications and the Law, Vol. 23, No. 3, September 2001
Law and Investment in China: The Legal and Business Environments after China's WTO Accession
Vai Io Lo; Xiaowen Tian.
RoutledgeCurzon, 2005
Librarian’s tip: "Advertising" begins on p. 243
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