Advertising Self-Regulation

Advertising Self-Regulation: Selected full-text books and articles

A History of the Media Industry's Self-Regulation of Comparative Advertising By Beard, Fred; Nye, Chad Journalism History, Vol. 37, No. 2, Summer 2011
PEER-REVIEWED PERIODICAL
Peer-reviewed publications on Questia are publications containing articles which were subject to evaluation for accuracy and substance by professional peers of the article's author(s).
The Impetus for (and Limited Power of) Business Self-Regulation: The Example of Advergames By Quilliam, Elizabeth Taylor; Lee, Mira; Cole, Richard T.; Kim, Mikyoung The Journal of Consumer Affairs, Vol. 45, No. 2, Summer 2011
PEER-REVIEWED PERIODICAL
Peer-reviewed publications on Questia are publications containing articles which were subject to evaluation for accuracy and substance by professional peers of the article's author(s).
Advertising and Public Relations Law By Roy L. Moore; Ronald T. Farrar; Erik L. Collins Lawrence Erlbaum Associates, 1998
Librarian's tip: Chap. 15 "Self-Regulation by the Industry"
Self-Regulation and the Media By Campbell, Angela J Federal Communications Law Journal, Vol. 51, No. 3, May 1999
Advertising to Children on TV: Content, Impact, and Regulation By Barrie Gunter; Caroline Oates; Mark Blades Lawrence Erlbaum Associates, 2005
Librarian's tip: Chap. 9 "Advertising Regulation and Research"
Desires versus the Reality of Self-Regulation By Rotfeld, Herbert Jack The Journal of Consumer Affairs, Vol. 37, No. 2, Winter 2003
PEER-REVIEWED PERIODICAL
Peer-reviewed publications on Questia are publications containing articles which were subject to evaluation for accuracy and substance by professional peers of the article's author(s).
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