Television and Education

audiovisual education

audiovisual education, educational instruction by means of materials that use the senses of sight and hearing to stimulate and enrich learning experiences. The successful use of motion pictures and other visual aids in the U.S. armed forces during World War II demonstrated the effectiveness of this medium as a tool of instruction. The use of audiovisual materials—formerly confined to maps, graphs, textbook illustrations, and museum and field trips—now includes all the developments of the photographic and film industries as well as radio, sound and videotape recordings, computers, and television.

The field of programmed instruction employs computers and other types of audiovisual teaching machines. Many local school systems in the United States have their own film and videocassette libraries that are often supplemented by films and other media rented from universities and government offices. Business, industry, and government also use audiovisual materials for training and informational purposes.

The growth of educational television and multimedia computer programs has greatly expanded the concept of audiovisual education. In 1952 the Federal Communications Commission reserved the first channels for public educational purposes. The Public Broadcasting Act (1967) set up the Corporation for Public Broadcasting, an independent agency responsible for the distribution and support of educational television programs. With the development of closed-circuit and cable television systems, students were able to receive more specialized programming. The advent of multimedia computer programs made learning even more individualized, as students gained the ability to participate in the creation of their own materials and learning programs.


See D. Hawkridge, New Information Technology in Education (1983); R. Simpson, Effective Audio-Visuals (1987); R. Richards, Classroom Visual Activities (1988); Bowker's Complete Directory of Audio and Video Sources for Children and Young Adults (1990).

The Columbia Encyclopedia, 6th ed. Copyright© 2014, The Columbia University Press.

Television and Education: Selected full-text books and articles

Children's Learning from Educational Television: Sesame Street and Beyond
Shalom M. Fisch.
Lawrence Erlbaum Associates, 2004
English Teaching and the Moving Image
Andrew Goodwyn.
RoutledgeFalmer, 2004
Teaching with Television New Evidence Supports an Old Medium: TV Still Gets a Bad Rap in Education Precincts, but Studies Consistently Confirm TV's Value in Teaching Rudimentary Concepts to Children, Especially Those from Low-Income Homes
Linebarger, Deborah L.
Phi Delta Kappan, Vol. 93, No. 3, November 2011
Myths of Interactive Television Distance Learning
Harvey, Rhonda L.; De Vore, Jack B.
Academic Exchange Quarterly, Vol. 4, No. 3, Fall 2000
Peer-reviewed publications on Questia are publications containing articles which were subject to evaluation for accuracy and substance by professional peers of the article's author(s).
Entertainment-Education and Social Change: History, Research, and Practice
Arvind Singhal; Michael J. Cody; Everett M. Rogers; Miguel Sabido.
Lawrence Erlbaum Associates, 2004
Television Viewing and Academic Achievement Revisited
Thompson, Franklin T.; Austin, William P.
Education, Vol. 124, No. 1, Fall 2003
Television and Child Development
Judith Van Evra.
Lawrence Erlbaum Associates, 2004 (3rd edition)
Librarian’s tip: Chap. 4 "Language, Reading, and Academic Achievement"
Teaching Health Literacy Using Popular Television Programming: A Qualitative Pilot Study
Primack, Brian A.; Wickett, Dustin J.; Kraemer, Kevin L.; Zickmund, Susan.
American Journal of Health Education, Vol. 41, No. 3, May-June 2010
Peer-reviewed publications on Questia are publications containing articles which were subject to evaluation for accuracy and substance by professional peers of the article's author(s).
Broadcasting a Middle School Success Story: At a Massachusetts Middle School, a Television Technology Program Has Become an On-Air Success Thanks to the Persistence of the Teacher Whose Dream It Was to Have a TV Studio for His Students
Reese, Susan.
Techniques, Vol. 78, No. 4, April 2003
Entertainment-Education: A Communication Strategy for Social Change
Arvind Singhal; Everett M. Rogers.
Lawrence Erlbaum Associates, 1999
Interaction of Media, Cognition, and Learning
Gavriel Salomon.
Lawrence Erlbaum Associates, 1994
Librarian’s tip: Chap. Seven "Effects of 'Sesame Street' on Television-Naive Children"
Television Critical Viewing Skills Education: Major Media Literacy Projects in the United States and Selected Countries
James A. Brown.
Lawrence Erlbaum Associates, 1991
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