Academic journal article Business Communication Quarterly

ABC Sessions at MLA 2002

Academic journal article Business Communication Quarterly

ABC Sessions at MLA 2002

Article excerpt

THE 2002 MLA (Modern Language Association) convention in New York included two paper-reading sessions sponsored by the ABC, which is an allied organization of the MLA. The ABC has been recognized as such an organization for the past decade, but this is the first time a summary of the sessions has appeared in BCQ. The particularly pedagogical slant of the 2002 papers encouraged us to create this special column.

While members of ABC who teach in English departments are likely to be aware of the MLA, many others in business schools may not be, and thus this column aims to acquaint them with another forum for conversations about research and teaching in our field. Conversely, many in the audience at MLA do not know what ABC members do, and the sessions thus showcase the work of graduate students and faculty as well as representatives from business and industry.

The 2002 sessions summarized here followed the theme of "Professional Communication in the 21st Century" and paralleled conferences on the same theme sponsored by the Council of Writing Program Administrators. The first session, "Lessons from the Past," raised questions about the ways in which early practices contributed to social mobility, about the need to consider the impact on professional status of various labels for our discipline, and about the importance of reclaiming professional rhetoric. …

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