Academic journal article Journal of Accountancy

Two New Competitions Bring Attention to Accounting Careers

Academic journal article Journal of Accountancy

Two New Competitions Bring Attention to Accounting Careers

Article excerpt

The Institute recently launched the "Clearly Pretty Awesome Competition" for high school students to help introduce them to the CPA profession.

The competition called for students to devise a job (other than certified public accountant) using the acronym CPA, such as "curb paint applicator" or "city park accordionist." Then, to enter the competition, students visited the Start Here, Go Places website, which educates high school students about accounting careers; registered using the site's FutureMe tool; and submitted their entries, along with an explanation of why being a certified public accountant is a better career option than the job they created. The finalists were posted on startheregoplaces.com for public voting, and winners were announced last month. For a list of winners, visit startheregoplaces.com. The first-place winner's submission will be turned into an ad to become part of the Institute's national campaign. The first-place winner also receives a laptop, and $3,000 will be awarded to the student's school. The second-place winner receives a laptop plus a $1,500 award to the student's school. Third-, fourth- and fifth-place winners each receive an iPod Touch.

The Institute also recently launched the 2010 AICPA Accounting Competition to improve sustainability practices in business. The AICPA is hosting the competition on the new website www.thiswaytocpa.com, which helps college students and candidates for the CPA exam investigate the accounting profession as well as prepare to become a CPA.

College students pursuing either an associate's or bachelor's degree will compete by submitting a plan to make the practices of a North Carolina luxury hotel align better with the principles of sustainability.

"The competition is an opportunity for students to gain experience working with a client," said Jeannie Patton, AICPA vice president-Students, Academics and Membership. …

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