Academic journal article European Research Studies

Scientific Innovation and Its Representation in Discourse

Academic journal article European Research Studies

Scientific Innovation and Its Representation in Discourse

Article excerpt

1. Introduction

In the process of expanded reproduction the latest scientific knowledge becomes an important development resource of modern society innovation (novation) is understood as actualized result and efficient complex process of scientific and other activities as objectified novations owning high efficiency. Innovations cut across and link the various areas of human existence: science, politics, economics, education, etc. The universal character of scientific innovations often allows their use in various domains of innovative product application

Depending on the subject area of innovations actualization, they can be various types, for example, technological or social. In the social field innovations represent new conceptions, ideas and organizations that contribute to the civil society development. Innovations in other spheres of life provide the creation and introduction of technologically new product/process. Innovation focused on the future development of society in a technological context is a factor of economic growth (Epifanova et al., 2015; Frank et al., 2016).

Modern processes of new know ledge application are linked to market relations, therefore innovations aimed to the market and its needs. The European Union (EU) adopted a number of documents including the "Strategy "Europe 2020"" (5) governing innovative processes of EU development The idea of building the innovative society is being implemented nowadays.

Innovation as the ultimate result of intellectual creative process forms a complex high-tech product. Unlike academic researches represented by the scientific discourse (6), which, as a rule, only explains the world, scientific innovation initially focused on the world's changing and innovation implementation in accordance with society needs (Firescu and Popescu, 2015).

Swiftness is very important in actualization of innovations and gives social and technological advantages. This fact causes the demand for special linguistic support of scientific and innovation processes, specific discourse (special discursive practice) suitable for the establishment and optimal social or substantive implementation of innovation (Kormishkin et al., 2016; Novokreshchenova et al., 2016; Stroeva et al., 2015; 2016).

"Innovation" as a category of socio-cultural objectification of the "new" is represented in the form of linguistic reflection of the complex creatively-theoretical and subject-practical activities of the person. A variety of discursive types (7) are functionally defined on the basis of the post-structuralism ideas. New ways of communication and world understanding, which provides an expanded understanding of the world, opens new possibilities understanding either specific traits or general processes. For the innovation study we use the central categories of lingo-cognitive modeling: concept, frame, scenario, cognitive matrix, discourse, text, etc. They all are the basic concepts of the research and correspond to the nature of the studied linguistic phenomenon

The universal frame of category "innovation" contains a number of terminals with slots: the creative aspect "discovery", "patent"; the fundamental world of conventional innovation "innovation", "novation"; the subject- practical aspect "new product"; temporal aspect "change", "changing of the old to the new", "dynamism". The concept of innovation implies a breakthrough in the way of thinking, a transformation of creative ideas into a product, the growth of knowledge with its subsequent implementation (Theriou et al., 2014; Theriou and Aggelidis, 2014; Keisidou et al., 2013).

Innovation as a result of link between science, business and education ("know ledge triangle") in the conditions of globalization form the knowledge-intensive product which creation, sale, and consumption require support of communication. The innovative technologies exchange is performed on the basis of linguistic methods through the speech intercultural communication and discourse; it often uses the capabilities of artificial intelligence. …

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