Academic journal article Journal of Accountancy

Avoid Web Site Legal Risks

Academic journal article Journal of Accountancy

Avoid Web Site Legal Risks

Article excerpt

The Internet thrusts many organizations into the unfamiliar business of cyberpublishing--an area fraught with substantial legal risk. In addition, there is a lack of legal precedent for many cyberspace issues. This checklist addresses steps companies can take to protect themselves.

* Immediately register your Web site's domain name--essentially your trademark. Alert your legal department or your attorney if any other organization is using your name. But be aware that the legal issues regarding trademark or service mark protection for domain names have not yet been clearly settled by the courts.

* If you use an outside consultant to develop your Web site, prepare a contract that clearly states who owns it. However, even if one of your own employees creates the Web site, your lawyer should prepare a "work-made-for-hire" contract specifying that the physical pages as well as the intellectual property rights belong to the business.

* If your site uses photos, graphics or multimedia created by someone outside your organization, obtain agreements for their use and provide attribution on the site. …

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