Academic journal article ABA Banking Journal

Bank Branch as Third Place'

Academic journal article ABA Banking Journal

Bank Branch as Third Place'

Article excerpt

Banks across the country are finding new ways to use their real estate--to serve customers, engage their communities or lend a hand. Check out five banks whose branches serve a creative purpose beyond tellers and transactions.

History lessons

First National Bank's teller lobby in Bastrop, Texas, features a mural showing local history from Spanish settlement to the present. School groups often drop by for field trips to learn about local history, says the bank's marketing officer, Connie Cruise Juarez.

Dining deals

Several years ago, First International Bank and Trust, based in Watford City. N.D., redeveloped its Main Street headquarters to include a steakhouse and saloon, community amenities that the small Great Plains town needed. It took some time, but CEO Steve Stenejhem says the concept eventually took off, and now the bank builds restaurant space into all its new branches, generating non-interest income. The Bakken oil boom brought lots of new residents, and today the bank hosts two locations (in Watford City and Bismarck) of the popular Stonehome microbrewery and restaurant. 41

Collaboration and coworking

Citizens Bank of Edmond took an underused bank-owned space near its Edmond, Okla., headquarters and repurposed it as a community coworking space with a mission of seeding Oklahoma's new business startups and nonprofit organizations. …

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