Academic journal article ABA Banking Journal


Academic journal article ABA Banking Journal


Article excerpt

Give us your best shot

ABA's Education Foundation is sponsoring a photo contest to celebrate its 75th anniversary and its alliance with America's Promise. Banks are invited to submit photos of their employees in action in community service -- volunteering at schools and youth sports, or fundraising for civic organizations. The photos will be used to help ABA get the word out about banks ongoing contributions to local communities and their support for America's Promise. The Education Foundation is making a contribution of its own: a grand prize $1,000 donation to the youth organization of the winners choice. For contest rules and an entry form, contact Susan Einfalt at or call 1-800-BANKERS.

Bricks and clicks revisited

The theme for the ABA Marketing Conference, Sept. 10-13 in Orlando, Fla., is "Marketing Bricks and Clicks: Transitioning Into eFunctionality." Presented by ABA's Professional Development Group, the conference will focus on how to conduct business today while planning for the future. Topics to be presented include balancing face-to-face and faceless banking, privacy, permission, and e-mail marketing, loyalty programs and affinity marketing, and the new role of the branch. For more information or to register, call 1-800-BANKERS or visit ABA's Web site at


ABA's job and resume bank, at, is an excellent and low-cost option for bank recruiters and an avenue for bankers seeking new career opportunities. Posting resumes on the Web site is free, and posting open jobs is priced very competitively, with options allowing recruiters special browsing access for an additional fee. To test out the service, recruiters and candidates need only register. …

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