Academic journal article T H E Journal (Technological Horizons In Education)

Commodore Re-Enters Education Market with Emphasis on Support

Academic journal article T H E Journal (Technological Horizons In Education)

Commodore Re-Enters Education Market with Emphasis on Support

Article excerpt

Commodore Re-Enters Education Market With Emphasis on Support By Kymberly G. Dryer

After a two-year hiatus, Commodore Business Machines, Inc. is back in the education market ina big way. The "re-commitment", announced at Comdex last November, involves renewed support for the 180,000 Commondore 64 and 128 computers already in U.S. educational institutions and fresh strategies forexpanding that base of users.

According to David Archambault, director of education marketing for the West Chester, Pa.-based company, Commondore's top priority is to "let teachers know that we haven't abandoned them". Consequently, 150 new educational dealers and a nation-wide network of regional support centers have been established.

Three distinct lines of Commodore computers are being marketed to meet varying classroom needs: The Commodore 64 and 128 are targeted to budget-conscious schools requiring multiple machines. Institutions committed to the MS-DOS environment are offered high-speed, IBM XT and AT compatibles via the Proffessional Series III.

The Amiga 500 and 2000, which feature advanced audio/visual capabilities, are particularly suited to science, music and art instruction. …

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