Academic journal article Manager

THE 30 DAY MBA: Learn the Essential Top Business School Concepts, Skills and Language Whilst Keeping Your Job and Your Cash

Academic journal article Manager

THE 30 DAY MBA: Learn the Essential Top Business School Concepts, Skills and Language Whilst Keeping Your Job and Your Cash

Article excerpt

BOOK REVIEW THE 30 DAY MBA Learn the essential top Business School concepts, skills and language whilst keeping your job and your cash by Colin Barrow Published by Kogan Page ISBN: 978 0 7494 5412 8 336 pages. Paperback RRP £15.99 www.kogan-page.co.uk

Ignoring for the moment the title, this book offers a straightforward, easy to read summary of some of the key concepts that impact on business management. In a 'no frills' manner, it provides a good basic summary of some of the key elements managers need to understand in order to run a business successfully.

Rather than offering a range of conflicting theories, the author has taken a helpful and practical approach that highlights the main ideas and their application. The result is text that would certainly help at sub-Masters level and would provide a good introduction for someone who did decide to pursue an MBA. …

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