Academic journal article Review of Management

Entrepreneurship Development in Rural Communities

Academic journal article Review of Management

Entrepreneurship Development in Rural Communities

Article excerpt


After centuries of colonial rule, we started to think about ourselves as a Nation. We had made up our minds that India needs the goodness of both capitalism and socialism. Hence, we adopted a middle path called mixed economy. It was a partnership of private and government enterprises. Government concentrated on basic infrastructure, core industries and others were left to the private sector. The father of the nation, Mahatma Gandhi said that "India lives in villages". Following the vision of ramarajya, first five year plan was dedicated to agriculture. From there onwards, we have not looked back. However, the pace of development was so slow up to 1980, that the Westerners termed it as the "Hindu rate of growth".

Promoting entrepreneurship is viewed as part of a formula that will reconcile economic success with social cohesion (Organization for Economic Co-operation and Development, 1998). Raising employment levels and encouragement of new entrepreneurs were recognized as some of the main objectives of the Bank Nationalization in 1969. History has shown that societies where people had shown qualities of initiative, courage and a forward looking attitude have always been ahead of other societies. Jagadeesan and Santana Krishnan (2008), is of the view that "the development in rural India can only be supported by the growth of rural entrepreneurship".

Recent empirical research also has shown that people of more advanced and developed societies have evinced a greater degree of what is known as entrepreneurial qualities. In India also, a number of studies have proved that success in most fields is accompanied by a high degree of entrepreneurial qualities and the qualities of entrepreneurship can offset other disadvantages. With this background, the present research was undertaken. This study was aimed at assessing the relationship between Entrepreneurial activity and rural transformation. The paper, therefore, identified the factors influencing rural entrepreneurship amongst people in 40 villages of different taluk in Karnataka State.

Research Methodology

The study had to be descriptive against the backdrop of the fact that the researcher had no control over the scheme of the prevalent and evolving dynamics of the research environment. In this sense, the research effort has made a sincere attempt to measure and report the most relevant factors in an unbiased manner. The researcher has opted Descriptive Research method. The researcher has used survey with field visits to select villages of Karnataka State to collect data.

Data Collection Methods: The present study is based on both primary data and secondary data, in order to serve the purpose of the study and to achieve the research objectives. Primary data is gathered from the rural entrepreneurs spread across in different villages of Karnataka state using pre-tested structured questionnaire. One of the parameters by which the entrepreneur was chosen to be depicted is the age of business. The entrepreneurs are chosen with minimum criteria that at least they should be of one year of existence in business.

Sample Units/Respondents: It consists of Entrepreneurs in Villages. The sample units for gathering the primary data, keeping in view the nature of the research problem and objectives have been decided to have the person involved in economic activity like Fertilizer, renting Farm equipment, Seeds, Dairy activities, Grocery, General store, Garments Shop, Garage, Chemist, Shoe store, Electronic goods, Commission agents, Sanitary goods, Tailor, Utensil store, Parlor, Goldsmith, Blacksmith, Carpenter, Cycle repair, Photographer, Sweet shop, Electric Shop, Tent house, Flour mill, PCO, Tea shop, Stationary Shop, Hotel and other similar business activities.

Results and Discussions

Demographic Variables: Detailed analysis revealed that 88.8 percent of the respondents were male while 11.2 percent was female. About 88.5 percent was ascribed to those who were married, 9. …

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