Academic journal article Journal of Politics and Law

The Maintenance of National Culture Security in the Circumstance of Soft Power Competition

Academic journal article Journal of Politics and Law

The Maintenance of National Culture Security in the Circumstance of Soft Power Competition

Article excerpt

Abstract

Presently, the competition of softpower has become an important trend in international competition. The expansion and dissemination of culture softpower has even caused challenges and risks to other countries' national security. Therefore, by summarizing the characteristics of and the trends of international culture softpower competition, considering the chief impacts on Chinese culture security, to identify the solutions is an important content of the protection for culture security.

Keywords: culture, softpower, national security

1. Introduction

The proposal of the "softpower" concept by Joseph Nye has provided a clearer theoretical perspective for scholars inside and outside studying the international competition and cooperation in times of globalization. In international communication, except the traditional exchange of materials, the dissemination and expansion of cultures, ideologies, and values has unconsciously influenced and changed people's thoughts and recognitions and transformed their behavioral patterns, realizing the objectives and values of disseminators. Along with the expansion of reform and opening up and the increase of international exchange, China has also faced challenges of culture security, caused by the softpower of powerful countries. Therefore, it is necessary to research and analyze the protection for national culture security under the background of softpower competition.

2. The Characteristics and Trends of Culture SoftPower Competition

Among all the components of softpower, the culture is the essential one. The competition of culture softpower tends to be fiercer.

2.1 Improve Culture Development to the Point Of National Strategy

The trend of globalization makes all countries realize that an international giant country is not only based on the growth of economic power or the increase of GDP. Therefore, with the pursuit for material wealth, major countries in the world begin to understand the culture at the level of national strategy. Early during the period of World War II, the United States has improved the culture and education- related business to the national level, using the state and government to convey its life style, values, ideology, politics, and economic system by "culture diplomacy". Although the culture policy in the United States is featured by uncertainty and discontinuity, the culture strategy of developing influential culture industry and exporting cultural products and values has never changed (Xianchao Deng, 2009). In the 20th century, France, with rich cultural heritages, has begun to more directly intervene in foreign cultural affairs. It absorbed many non-government cultural organizations into its foreign strategy. The Ministry of Foreign Affairs changed the mission of the Department of French Writing into the knowledge expansion of French in 1920 (Shuyi Peng, 2009). Japanese government develops cultural diplomacy actively and takes the dissemination of national culture, the absorption of excellent foreign cultures, and the generation of new culture styles in communication as the three ideas and spiritual backbone of culture diplomacy (Zhong Huang & Xiaosong Tang, 2011).

2.2 Use the Hard Power to Support the Expansion of Culture SoftPower

The distinctive feature of hard power is mandatory, while the softpower tends to achieve objectives by attraction and appeal. In practice, the two are usually interactive. On one hand, hart power gives the culture softpower the material support for its realization and expansion. For example, the United States' cultural attraction, displayed in books, movies, TVs, and Internet and its capability of drawing more than 100 countries and regions to join in The Fulbright Program are closely associated with its great progresses in economic power, political dominance, scientific and technological innovation, education and scientific research. On the other hand, the development of hard power provides powerful and wider communication means and media for the realization of the culture softpower. …

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