Academic journal article Asian Social Science

Socio-Economic Impacts of Home Stay Accommodations in Malaysia: A Study on Home Stay Operators in Terengganu State

Academic journal article Asian Social Science

Socio-Economic Impacts of Home Stay Accommodations in Malaysia: A Study on Home Stay Operators in Terengganu State

Article excerpt

Abstract

Home stay accommodation gives focus on traditional life style, local culture and customs to attract the tourists. The present study examines the economic potentialities of home stay for operators. The study also analyzes socio-economic impact of this accommodation from the perception of operator's. Both primary and secondary data have been used in the study. A total of 10 home stay operators are selected from Terengganu for collecting primary data. The sample size has been determined based on non-probability convenience sampling design. Purposive sampling technique is used to select the respondents. Regression and descriptive analysis are using to attain the objectives. The study reveals that home stay is economically potential for the operators. Their monthly income rise based on initial investment, monthly expenses and targeted annual revenue. Moreover, the respondents believe this operation has helped local economy, society and environment. It gives focus on traditional culture and customs of local people. Home stay is increasing employment opportunities, local people living standard and public-private investment; and helpful for conservation and ecosystem to maintain the environmental balance. There are some initiatives such as proper planning and marketing, research activities, increase customer service and sufficient allocation can ensure socio-economic advancement from home stay accommodation.

Keywords: home stay, Malaysia, socio-economic, Terengganu

(ProQuest: ... denotes formulae omitted.)

1. Introduction

Home stay is new accommodation arrangement in tourism industry. It is a potential and prospective accommodation system in tourism sector. This accommodation gives interaction opportunities to the tourists with local communities, cultural heritage, natural environment and social consistency. The government of country has facilitated home stay accommodations rather than large scale resort operation for early stage tourism development. This accommodation has limited capacity, facilities and service qualities for the customers. Home stay provides job opportunities for local communities and improves qualities of life for local people (Bhuiyan, Siwar, Ismail & Islam, 2011a). Some necessary components for home stay are educational opportunities, entertainment facilities, food availabilities, proper arrangement of accommodation and hospitality (Levitt, 1986). The successful operation of home stay depends on active participation of local people. Home stay can ensure economic, social and cultural benefits for local communities as well as sustainable development (Chaiyatorn, Kaoses & Thitphat, 2010). The participation of local people is influencing on social return from home stay accommodations. Home stay operators can contribute in various programs for improving the life standard of rural communities. Home stay program give focus on economic development and social enhancement of the operators (Bhuiyan et al, 2012). Different countries have different definition and concept for home stay accommodation. It is sued in Australia as farm stay, Japan and South Korea as educational home stay, South Africa as leisure stay, Canada as cultural and heritage home stay, USA as agriculture and educational home stay and Singapore as urban home stay (Hamzah, 2010). However, the general concept of home stay is same in all countries. Generally, home stay is different from other type's accommodations such as hotel, motel, lodging, camping. Home stay is helpful for enhancing tourism facilities in a country. It can solve accommodation problems for ecotourism, rural tourism and cultural tourism where tourists' are staying near the destinations. This accommodation is maintaining network between government and local people for tourism activities (Saeng-Ngam, Chantachon & Ritthidet, 2009).

Tourism is one of the main earning sources for Malaysia. Tourism activities are contributing positively on country's economy by earning foreign exchanges and employment creation (Bhuiyan et al, 2011b). …

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