Academic journal article Journal of the International Academy for Case Studies

Park Sterling Bank: The Journey Begins!

Academic journal article Journal of the International Academy for Case Studies

Park Sterling Bank: The Journey Begins!

Article excerpt

CASE DESCRIPTION

The purpose of this case is to highlight the challenges faced in growing a community bank and the risks and potential rewards for investors. This case, based on the formation of Park Sterling Bank in Charlotte, NC, is intended for junior level courses in corporate finance, management, money and banking, or investments. The case can be discussed in 1 - 2 class periods and will require 3 hours of outside preparation by students. Specifically, students will assess the operating results of Park Sterling Bank, including the impact of the souring economy and the declining real estate market. They will also examine the role of management and bank directors in providing strategic direction while avoiding potential conflicts of interest that arose.

CASE SYNOPSIS

Park Sterling Bank commenced operations in 2006 in Charlotte, North Carolina. The organizers raised $45 million in start-up capital. This was the largest capital raise for a North Carolina community bank. The bank experienced rapid growth, largely based on its niche of real estate lending. …

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